Branding Hilary
According to an article on the Columbus Dispatch web-site today, the inexplicably popular Hilary Duff will be making a play for the allowances of her impressionable, naive (and taste challenged) pre-adolescent female fans (or their moms' paychecks) by launching a line of clothing and other items indispensible to preteen girls (though God Knows what they might be) under the brand name Stuff by Hilary Duff.
Catchy...but I've got a better name.
How about: Crap from A Chick Who Can't Act (or sing, for that matter)
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